there lies a white spirit in a dark matter

Let me introduce myself as Pradeep Kumar, fondly known among my peers as Praady.

I treat every brief that comes my way as an opportunity to do something creative. I believe that this helps me elevate my own prowess and the power of the final creative. The best compliments I receive are when a creative that I have worked on, is accepted and appreciated by a segment of the world outside of my own contacts. Over the years, I have worked in many agencies, developing an acute sense for quality advertising. I express myself through advertising, Art Direction, Painting, Illustrations, Graphics, and Photography. Apart from an interest in all these works I also follow movies from world-over.

ADVERTISING WORKS

OLD PAINTINGS

Photographs